Tag Archives: marketing

Finding that elusive agent/manager

There’s been a ton of seminars and whatnot telling you how to get an agent or manager. Rather than going through the hassle of paying them a lot of money to learn this information, I’ve taken the time to create this very extensive article so that I take away all the mystery how to exactly get an agent. This can most likely applied everywhere else but the documents I attached are specifically LA-based. It’s a wee bit long but it’s everything I know how to do and it has worked for me. Hopefully it will work for you as well 🙂

**Just to let you know, although my language in this article will refer to agents, all of this applies to finding a manager as well.**

Continue reading Finding that elusive agent/manager

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My Journey with Cinnabon (UPDATED)

This is the story of how the Cinnabon Monster I came to be. It’s a long one but stick around, I assure you it’s a good tale 🙂

As far as I know, I am the only actor in LA (if not the world) who aggressively markets himself with the delicious pastry product Cinnabon and have been doing so for almost four years. Many casting directors & friends in the entertainment industry and outside of it have known me as the Cinnabon Monster for me giving out Cinnabon gift cards to casting directors who have booked me, the Cinnabon postcards I send out, and most importantly, for simply talking about it all the time on social media.

But why do I love Cinnabon so much? Where did this obsession begin? Before we continue further with this entry, I want to direct ya’ll to a write-up I did on fellow actress friend Lynn Chen‘s beautiful Thick Dumpling Skin blog. It is imperative that you read this before continuing so travel on over to:

THE BIRTH OF THE CINNABON MONSTER.

Continue reading My Journey with Cinnabon (UPDATED)

Persistence, Part II

This is a continuation from my post about persistence last Sunday, but this time it’s more specific to the audition world through your theatrical reps (thus having nothing to do with works you create on your own or collaborate with):

As of March 23rd, I’ve been blessed with the auditions my reps has gotten me so far this year, even though I have yet to book anything. Persistence is the key word, I valiantly tell myself. And followups for every single audition to the casting office and occasionally to the exec producers/showrunners (for now, just doing that with all the theatrical auditions).

THEATRICAL with Sovereign Talent Group + Stein Entertainment Group
– 21 theatrical auditions (out of those, 4 series regular auditions)
– 1 pin for a co-star

THEATRICAL with Houghton Talent (Atlanta agency)
– 9 theatrical auditions
– 1 callback for guest star

COMMERCIALS with AKA Talent Agency
– 21 commercial auditions
– 1 callback
Continue reading Persistence, Part II

Introductions

For quite some time now, people have been asking when I would start my own blog as I am known to be extremely vocal about acting, giving career advice (as well as being a zealous advocate for accurate representation of minorities on mainstream media…but that’s for a different time), and whatnot. So after months of having a “I hate writing blogs” mentality, I decided to cave in and just express myself, regardless of who’s out there listening.

So hi. I’m the Cinnabon Monster but you can call me Edward Hong. I will choose to put my name out there publicly as the pastry product has become part of my marketing as an actor. I’m also the kind of person that is not afraid to own up to his words, no matter how stupid they may be. I’m also PRETTY sure that I’m the only Asian American actor (let alone actor period) that markets himself with this fatty delicious pastry product. In my 2 years of using this, it has served me extremely well in terms of getting industry folks to remember me as “that actor who REALLY REALLY loves Cinnabons.” And in this industry, being remembered (for good things) is a good thing to have.

So every Sunday, I’ll write something here. Most likely it will be little nibbles of knowledge or career advice I’ve gained as well as the occasional light-hearted ranting about the industry (I can’t help it, I’m an Asian American Studies major). Thanks for tuning in and I’ll leave you off with how I became obsessed with Cinnabons in the first place, thanks to my wonderful actress/food blogger friend Lynn Chen who featured my story on her Thick Dumpling Skin blog.

READ ALL ABOUT IT HERE.